Display device



Feb. 17, 1931. H. E. IRWIN 3 792 541 DISPLAY DEVICE Filed Sept; 19, 1928Patented Feb. 17 1931 UNITED: STATES 1 HENRY 'E. IRWIN, or mmonia, NEW Jass-l mme R: a. nnywoon coil;-

BANY, me, n coRroRA-rIo-non nnw YORK Application filed September 19,30(-l,878.;

My invention relates to a device by means of which-samplesof greetingcards and of materials tobe used in the linings of envelopes distributedJ therewith, may be dis- 5 played together in such relation as toindicate the appearance of the linings in the fin- I ishedenvelopes andto permit comparison thereof with the color schemes of the particularcards being displayed therewith,

without necessitating display of the finished envelopes.

Manufacturers of greeting cards, prior to the time that tissue-linedenvelopes were used, in displaying and selling the cards to thedistributing trade, customarily sampled the card itself without anyenvelope bemg shown, but as soon as'envelopes were used with lmingsitwas then necessary to dlsplay the envelope showing the'lining, not onlyfor the purpose of indicating the quality of the lining itself, but alsoto indicate how the lining harmonizes with the color scheme of the card.

Greeting cards are reproduced from 2 sketches, some of which are in fullcolor, and

some just in the black and white, inwhich case the color schemes aremade after the cards are printed or stamped. Whichever way is employed,it is not practicable to match the lining to the design of the carduntil the card is completely finished. as'to thecolor of the stock andthecolor of thedesign, Therefore, in getting out a new line of greet ingcards, it has been the custom for themanufacturer eitherto buy for eachdesignmade a number ofenvelopes with different linings, in order to beable, when the cards were sampled, to get one of the liningsto harmon"that the tar method-Tha diatom-Y loss;o f time in getting the; samplecards out, also considerable "expense for labor in lining the envelopesby hand.

The present invention has for an object a saving in expense as comparedwith the com pletely' manufactured envelope or the hand lined envelopefor sampling, and also a saving of time in mounting the display cards.

which in turn makes it possible to advance the date of the showing ofthe new line.

Other objects of the invention will appear from the following detaileddescription and the accompanying drawings, in which:

5 Fig. 1 is a front elevation of my improved display, device, comprisinga supporting sheet member and a sample greeting card carried thereby;and

Fig. 2 is a horizontal section on the line.

Referring to the drawing, the numeral 1 indicates generally a supportingsheet member, which may be of cardboard or any relatively stiff, sheetmaterial. 7

Lines 2, 3, 4, 5, 6 and 7 are shown on the sheet member 1 to simulatethe outline and the lines of intersection of the folds of the back of anenvelope, and in the space defined by the lines 2,4; and 5, andconforming sub stantially to the shape and size'of the opening normallycoveredby the flap of an envelope,'is an opening 8. A sheet or strip 9of lining material of a color and appearance adapted to harmonize withthe color scheme .of the card being displayed is shown as secured orafixed to the back of the card in such position as to cover the opening8. The greeting card 10 is mounted on the front of the'card in suchposition as to be adj a'centthe openingS in order that the color of thelining 4 may be easily compared with the color scheme ofthecar to r Asimpleandiconvenient way of securing i the card and the 'liningmaterialto the'sheet l'is by means of a suitable adhesive. gIt will beunderstood, of course, that any other method of either permanently ortemporarily attaching the lining material and the card to the-supportmay be employed. a I

- Various changes in the details of the construction may be made withoutdeparting from the invention which is not to be deemed as limited otherthan as indicated in the appended claim.

VVhat I claim is:

In a device of the character described, a sheet having the outlines ofan envelope and the lines of intersection of the folds thereof depictedthereon and provided With an opening therethrough, the edges of whichare determined by that portion of said outlines and the lines ofintersection that define the flap, and a strip of lining materialaflixed to the hack of said sheet to cover said opening and to displaythe lining therethrongh.

In testimony whereof, I have signed my name to this specification.

HENRY E. IRWIN.

